Detail Katalog

ID: 7162

CONVERGENCE MARKETING : Strategies For Reaching The New Hybrid Consumer / Vijay Mahajan

Edisi: Ed. 1

Pengarang:
Mahajan, Vijay ; Robert E. Gunther

Penerbit:
Prentice Hall,

Tempat Terbit:
New Jersey :

Tahun Terbit:
2002

Bahasa:
eng

Marketing

Deskripsi Fisik:
xxviii, 336 hlm : Ilustrasi ; 15 x 23 cm

ISBN:
0130650757

Nomor Panggil:
380.1 MAH c

Control Number:
INLIS000000001250604

BIB ID:
0010-0523000160

Tersedia di OPAC Bibliografi Nasional Indonesia Karya Tulis Ilmiah Nasional

Lihat Cover Original

Nomor Barcode	Nomor Panggil	Akses	Lokasi	Ketersediaan
`PPS16.0077`	`380.1 MAH c`	Dapat dipinjam	Lobby Utama	Tersedia

Format MARC21 - Total 16 field

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082	`#`	`#`	$a 380.1	7
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100	`_`	`#`	$a Mahajan, Vijay	9
245	`1`	`#`	$a CONVERGENCE MARKETING : $b Strategies For Reaching The New Hybrid Consumer /$c Vijay Mahajan	10
250	`#`	`#`	$a Ed. 1	11
260	`#`	`#`	$a New Jersey :$b Prentice Hall,$c 2002	12
300	`#`	`#`	$a xxviii, 336 hlm : $b Ilustrasi ; $c 15 x 23 cm	13
700	`_`	`#`	$a Robert E. Gunther	14
650	`#`	`4`	$a Marketing	15
990	`#`	`#`	$a 00000013280	17

Ditambahkan: 03 May 2023